The Philippine Ad Congress

Posted on | November 20, 2009 | 2 Comments

Living in Asia you are used to find yourself amongst big crowds of people. In supermarkets, in airports, in restaurants, on the street. Everywhere loads and loads of people. I was a bit taken by surprise though when I learned that the Philippine Ad Congress is the biggest of its kind in Asia and counts up to 3,000 attendees. Well that is a lot of people for an ad congress!

The Auditorium
The Auditorium

After my speech we had dinner in “downtown” Subic where I came across these walking billboards. If equipped with a mobile phone, will these guys represent the future of digital marketing in rural areas?

Walking Billboards

Category: Around Asia

Comments

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This is my personal blog where I share thoughts and opinions that are solely my own. A random collection of digital creativity, advertising, music, Asia and Beijing.

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